As the Human-Centered Design Lead for the City of Cincinnati, an integral part of my work is communicating with Cincinnatians through our digital platforms. When I began my role in 2022, the City's Instagram account had been dormant for nearly a year. Unfortunately, the ability to log in and revive the account was lost due to turnover.
Over the last year, I've rebuilt our Instagram following from the ground up. With a current following of just over 1,700, I'm incredibly proud of the work that's been done to create a consistent and engaging stream of content that helps educate our community on local issues, connect them with resources, and tell our local government story in a humanizing way. I'm especially excited to be able to say that we've grown our following by nearly 40% in just the last 90 days alone.
Check out our profile at instagram.com/city_of_cincy!
