INTERBRAND COLLABORATION: Revv Coffee

KCup_wake up_kait bell_Artboard 1KCup_wake up_kait bell-02

revv® coffee is a high energy brand aimed to bring this rich, high caffeine drink to athletic individuals. Without the extra sugar or calories, revv® energizing you whether you’re pulling an all-nighter or waking up for an early morning hike.

In an effort to move their brand forward, revv® chose Interbrand to rework their image. Miami’s relationship with Interbrand provided the ideal opportunity to create the maximum amount of options for revv® to choose from when considering a branding change.

Interbrand provided four visual concept boards for us to work from. I was assigned to the Wake Up team, tasked with creating a new logo and packaging for a bright and cheery take on the revv® brand.

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